Guides / FAQs and website chat

FAQs and website chat

Answering the same customer questions. Typical: about 3 hours a person a week. AI could take roughly 40% (illustrative).

5 steps

  1. 1

    List your top 20 customer questions and answers.

  2. 2

    Put them on an FAQ page first.

  3. 3

    Add a chat helper that only answers from that list.

  4. 4

    Always offer a way to reach a person.

  5. 5

    Read chat logs weekly and fix gaps.

🧰 Tools that can do this

Website chat tools, Copilot Studio, Gemini, ChatGPT.

🆓 Do it free

Chatwoot. See free tools and StackSwitcher for switching guides.

🔒 Keep it safe

Do not paste personal, staff or client details into public AI tools. A person checks the output before it counts.

🆓 Option 1: Do it free

Open source tools you can run yourself, no licence fees. You will need someone handy to set them up and keep them updated.

  • Chatwoot: website chat and shared inbox.
See all free tools

📦 Option 2: Get the click by click pack

Plain guides and prompts in a ZIP. Pay once, no subscription. It is a set of guides, not software. This job (FAQs and website chat) has its own click by click setup in both Starter and Full.

Compare what is in each pack

Last checked 4 Nov 2026. Menus change, so check the tool's own help pages.